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Green Car Journal Online, and the Green Car Journal consumer magazine, offer a unique perspective that's largely absent from mainstream automotive magazines: consistent and thorough coverage of vehicles and technologies that takes environmental performance into account.
This is a reflection of editor and publisher Ron Cogan's strong belief that automobiles and the environment are not mutually exclusive. Simply, when armed with the right information, drivers can and increasingly will choose vehicles offering the function and features they desire that also happen to have a lesser environmental impact.
The Green Car mission is to inform and entertain while also encouraging understanding of the exciting and environmentally positive vehicles in new car showrooms today, as well as those soon to come. This is achieved with the same kind of exciting features and technical presentations that Cogan has authored for mainstream automotive and science publications for years. The difference is that here, environmental thinking is always part of the presentation.
Green Car’s online and print publications benefit from the in-depth reporting that's long been provided by the award-winning Green Car Industry Newsletter, an important information source that's been read by executives and decision-makers in the auto industry for over 16 years. It also benefits from Cogan's 30 years as an editor and auto writer – including six years as feature editor on the staff of Motor Trend – that has found him testing production, developmental, and prototype cars around the world and explaining their importance to readers.
Ron Cogan is first and foremost a "car guy," which means that Green Car presentations will always focus on the vehicles that move us...along with their important features that speak to our environmental sensibilities.
Subscribe to Green Car Journal Now!
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