Sierra Club's New Hybrid Campaign

The 700,000 member strong Sierra Club has launched a new "Hybrid Evolution Campaign" focusing on clean cars and responsible energy solutions. As part of the campaign, the organization will be driving hybrids from town to town to demonstrate that the technology exists today to take America into a safer, cleaner, and more affordable energy future. The campaign will drive hybrid vehicles along three routes: Key West, Florida to Portland, Maine; Chicago, Illinois to Los Angeles, California; and Seattle, Washington to San Diego, California.  

 

The aim is to present clean vehicle and energy solutions as a stark contrast to what the Sierra Club says is the Bush administration's backward energy policy, which the group says increases U.S. dependence on oil and other polluting sources of energy. The campaign seeks to encourage the next generation of consumers to pressure corporations and the Bush administration to support evolved energy solutions like hybrid cars and renewable energy, with the goal a 40 mile per gallon fleet fuel economy average, 20 percent renewable energy by 2020, and increased energy efficiency.

 

A new campaign website at iwillevolve.org will feature regular updates and photos from the road tours, ad images, tour dates, and facts on evolved energy solutions. Visitors will also be able to send an e-mail to the Bush administration calling for support of clean cars and clean energy.