As advanced technology vehicles are proving their value in new car
showrooms, the commercial world is also examining what high efficiency,
low emission vehicles can do for them. A timely example comes by
way of FedEx Express, which is operating 20 hybrid medium-duty delivery
trucks in four American cities and additionally testing GM’s
HydroGen3 fuel cell vehicle for package deliveries in Japan. Competitor
United Parcel Service, the world’s largest package delivery
company, has also introduced fuel cell DaimlerChrysler F-Cell vehicles
and Sprinter delivery vans into its delivery fleet. UPS has a considerable
history with alternative fuel vehicles and operates over a thousand
compressed natural gas vehicles, the largest private alternative
fuel fleet in the nation. Introducing fuel cell vehicles into UPS
delivery operations is a natural follow-on.
These activities mesh well with the plans of the major automakers
that are pressing forward with their initial fuel cell demonstration
programs. It began with Honda and its placement of the FCX fuel
cell vehicle with the City of Los Angeles and with Toyota and its
lease of fuel cell vehicles to several University of California
campuses. Now others are coming into play. If the goal is to prove
to skeptics that fuel cell and hybrid vehicles are real, that they
can drive and function in ways we all consider normal, then all
you have to do is place them in service and detail them with high-profile
identities like “FedEx” or “UPS” to gain
maximum exposure. It will build from there, a step at a time.